As a small business owner myself, I understand that sometimes you wish to remain small. Just the right size to service your clients, and to allow sharing of your own expertise. If this is the case, then that means you need tools to support your business. And because we are one, we built this guide to tools and software with you in mind.
A critical first step towards investing in software and tools is enabling your team’s potential. As a leader, when you understand the specific needs of your team you can begin to bridge gaps with tools that foster growth, ignite communication and collaboration, and drive productivity and performance.
It is all about operating more efficiently and getting your message out to more people.
That is why we use and recommend Podia. It is a very easy-to-use online learning management system that can support your business. Everything is on a single platform, and that means you don’t have to choose just one type of digital product to sell. You can sell many differing types, and have a community as well!
Podia – It truly is everything you need to sell courses, webinars, downloads, and community.
So if you are wanting to sell downloads, or simple course that are not nationally accredited, then this is the tool for you. It is so simple, and even has links to stock photography and videos. All very easy to use and share with your audience.
Another tool for small business that I use for graphics is Canva. It is a super easy-to-use design platform that allows you to create a variety of graphics for your business. It’s basically a type of online Photoshop, that is ideal for individual creators and small businesses who might not have design skills or access to a designer.
You can have a FREE account which is open for everyone or a paid. There are benefits for each. They provide templates, which you can refigure and colour, or you can create your own. You can use it for creating compelling designs for social media, marketing campaigns, or projects. It has templates and ideas for everything from social media images and web banners to marketing brochures, flyers, business cards, presentations. I highly recommend this platform. I love the links to stock photography where you can pay for photos, or use the stock photography from Canva.
When you are stuck for ideas, the platform has every digital design possibility covered. Providing you with ideas for marketing, presentations, videos, print production and more . There are thousands of templates for Facebook and Pinterest posts to e−book covers, Infographics, and even to create your Resume. You can also make GIFs, animations and videos.
If you are feeling the vibe of being a designer you can create your own custom designs.
And for online connections I use zoom. I find it to be the most stable, however have used many others.
When using Podia they allow zoom links, so you can link directly from their platform.
All of these tools allow you to create online content that can be shared with your audience.
When it comes to selling the materials you’ll also need a tool to take payments. Stripe’s payments platform lets you accept credit cards, debit cards, and popular payment methods around the world—all with a single integration.
- Links to outside platforms such as Podia
- Accepts payments without any delays or errors.
- Is super easy to set up for recurring payments.
- Does not charge any hidden fees.
Working and selling services online has never been easier when you use these tools.